Campaigns Overview

Discover how our branding expertise played a pivotal role in assisting HCL in attaining their marketing triumph.

BRAND STRATEGY

  • Strategy

    Launch the campaign #BeVega on Digital launching Sonam Kapoor as the new Brand Ambassador

  • Tactics

    Communicate the new face and be truly straight forward

  • Execution

    Ideated 360 digital marketing campaigns from digital film push, media and social media campaign extensions

Campaign

Campaign

(English + Vernacular)

HCL TechBee India

(Targeted to freshers, this campaign was created to generate 1.5 lakh leads for HCL)

First Careers India

HCL New Zealand

(Targeted to freshers, this campaign was created to generate 1.5 lakh leads for HCL)

HCL Australia

HCL Vietnam

Other Case studies