Posts Tagged ‘Social Media Marketing’

What Is The Cost Of Hiring A Social Media Agency In Delhi?

Wednesday, July 27th, 2022

The social media realm is growing fast in the field of marketing. From being a source of connection between users to becoming a powerful marketing tool for business houses, social media has taken a giant leap in the last decade. The best thing about social media marketing is that it gives you the power to engage with all your customers anyday, anytime & anywhere. In literal terms, Social Media Marketing (SMM) is the use of several social media platforms to sell goods and services. 

Delhi is a hub for pretty much everything in India. It is a great place to find new opportunities, to build a career or a business. Being the capital of India, Delhi provides a lot of advantages to its people. Very few people know that the marketing industry of Delhi has seen rapid growth in the 21st-century. Delhi houses the headquarters of many prominent marketing and ad agencies of India.Moreover with all the media houses being in India, it becomes all the more important for marketing houses to stay closer to the city. Delhi has a huge scope for social media agencies. It seems like ‘Delhites’ are taking their social media presence very seriously as there is a huge demand for marketing services in Delhi. Delhi-based startups have made it their agenda to find the best social media agency in Delhi. 

The influence of social media is very high amongst the crowd in Delhi. About 74% of ‘Delhites’ refer to social media before making a purchase. As a business house, you need to make a great impact on social media platforms in order to persuade this public and bring them closer to your brand. 

Why Do You Need To Hire A Social Media Agency? 

The concept of social media is free. These platforms do not cost you anything for making a profile and surfing online. But this concept holds true only when you use social media for recreational purposes. For business purposes, it requires you to make an invest in it. Moreover, as your social media presence matters a lot, it becomes pertinent for you to invest your time, money & efforts on social media in a concentrated way to maximise the possibility of better outcomes.

Many brands do not outsource the social media marketing part. But they surely have to shed some money for running ads and for checking insights. We have listed a few reasons why you should hire a social media marketing agency for your venture:

Harness Their Experience

In the initial stages of using social media for your business, it may be easy to create your own Twitter and Facebook accounts and email your friends and contacts. This, however, won’t offer you a significant return on investment.

Although getting started is definitely a good thing, but having a social media marketing company by your side can help you find answers about the different networks and how to manage them more efficiently using some readily available tools. After all, a social media marketing company has great experience online marketing plans & strategies needed to double your ROI.

Planning & Strategizing Your Social Media

Having the experience of working with different businesses and knowing what works and what doesn’t, a social media agency can help a business grow with ease. Social media agencies can make adjustments based on research and analysis, ensuring your social media investment is reaping maximum rewards.

You need to have an action plan ready to lure those potential customers and get that targeted audience. Below are the various action plans to help you up your social media game:

* Planning a strategic campaign

* Maintaining the aesthetics of your social media profiles

* Devising well-integrated social media marketing campaigns

* Leveraging on social media ad

* Taking advantage of digital videos 

* Vox Pop Videos

* Generating leads for social media campaigns

* Creating a full-proof Twitter trending campaign

Save Your Time

When you have a definite plan, a good social media strategy & result-oriented marketing tactics, you are always in for great results as a brand.

A social media agency is a potent option if you don’t want to spend your time learning new social media tools and then putting in the sweat equity.

As a business owner or employee, you may not be a social expert but you definitely have the responsibility to make your business more social to see some real growth. This is where social media agencies come into play.

Sync With The Trends, Tools & Tricks

It is already difficult keeping up with all the new social media sites. There are various tools available for managing each account, some better than others. These tools can often perplex anyone. To keep up with the social media game, you need your business to be in sync with all the contemporary trends. Your business profile needs to have the proper tools to do so. A social media agency will equip your profile with all the tools and tricks and will help you compete in the race for engaging topical content. Nowadays, every other brand is looking for a window to go viral. A social media agency knows how to strategise the viral content better.

It is great that we have established all the reasons to hire an agency! Now let’s begin with the budget. The factor that will finalise your opinion about getting on board a social media agency.

The Cost Of Hiring A Social Media Agency In Delhi?

Outsourcing social media marketing services can cost you quite some money. But if you want to go big, it is best to have some share of your money saved for this as well. Your budget will determine your needs. Social media marketing can cost you anywhere from Rs. 10,000 to Rs. 40,000 a month. It depends on what plan you choose. Different agencies have different plans for you. According to your needs, you need to select the optimum plan and get started with the process. However, it is best to contact agencies in your area to know their packages.

If you are based out in Delhi or are simply looking for a good agency, we recommend you to check out Brand Visage Communications whose primary aim is to engage customers with your brand using the best social media strategies. It has a team of innovative and creative minds who are highly qualified in their jobs. The team focuses on helping you achieve your business goals while enhancing your brand’s visibility in the online space. As a social media agency, it understands the importance of social platforms and the audience that surrounds them resulting in the creation of unique content, targeted for each brand, and to get the desired results. Brand Visage Communications is the best social media agency in Delhi NCR that will adhere to all your needs and will fit your budget. It has worked for brands like Aaj Tak, HCL, food panda, India Today, and many others. Here’s a sneak peek into how Brand Visage Communications functions:

* Strategises your brand and curates the perfect campaign. Besides that, it will also think of an execution method to make your life easier.

* It will create a social media calendar and publish the planned content on time.

* Brand Visage believes in attracting good engagement rates to your brand.

* It will analyze your insights and record your performance to help you visualize the next move.

* It focuses on building and advertising your brand’s worth.

Eager enough to get in touch with Brand Visage Communications? You can simply browse their website and contact them through the available details. They are available via call, email, WhatsApp, etc. You can even check out their social media pages.

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8 Reasons Why Your Business Should Invest In SEO!

Monday, June 14th, 2021

Today due to coronavirus all the interactions are virtual and contactless owing to which there is a greater need to operate digitally with mechanized tools, backed by the intellectual team and SEO experts. 

Today traffic on the website is too much, and there are so many competitors waiting to suck all the traffic to their business and website. At such a crucial time, one will waste all the traffic at a time when it can never be pulled back. We need to have experts who know the techniques and strategies to make our business flourish.

Any successful marketing needs a strategy, for its success. SEO which means Search Engine Optimisation, for a common man might be meaningless but for a business owner, it is the strategy to success. This kind of strategy helps in improving rankings in search engines and has of great impact on the company’s reputation.

To understand the advantages one has to understand the process of SEO

This is a team of experts who try to understand the factors that will increase the rating online. The focus on pages which are frequently viewed by users, and target them in their next campaign. There are audits in which they discuss crucial filtering keywords or user behavior patterns and try to provide a solution. SEO is not a one-time service it is continuous monitoring of the daily movement of traffic amongst users, these experts will keep a close watch understand what users are favoring. There is a lengthy process involved in the success of business stories.

Glancing the advantages of investing in SEO:

Quality traffic:

The best part of SEO is, it grows business strategies, which attract their customers. This kind of marketing is better than the other selling options where the consumer gets tired of receiving calls from the sales. Here consumers get mesmerized by the product. Traditional methods are sometimes irritable like calls, random messages, etc. the Best SEO Agency in India can make a huge difference in collecting all the users under one platform, to showcase your business.

 Free ads in SEO:

The Google algorithm decides the ranking for the query. In other words, whatever is attractive on the website, it retains its forever. No matter how long it has been anything worthy will last. Always work requires research no matter if you do it yourself or you give it to the Best SEO company in India. There is an initial investment but later on, it will get a free charge.

SEO is better than PPC:

People usually believe in the Google algorithm, but users are smarter than them and prefer to go to a website which is suggested by SEO. It is observed that many people go for SEO suggestions.

PR is backed by SEO:

When you use both in combination they can give tremendous results. The SEO experts find links from popular websites which means it involves people talking about your brand.

Ahead of competition:

Some brands are already popular, by investing in the Best SEO agency in India, one can be prominent among the top few.

What it takes to become the Top SEO Agency in Delhi NCR

Delhi has a population of 16.8 million which ranks higher than Mumbai including the national capital territory, whereas the national capital region NCR Nike Gurgaon Faridabad Ghaziabad Noida this makes it one of the largest commercial center in northern India.

Brand Visage reputed and best SEO Company in Delhi NCR, which can make a big difference to your business. It has a strategic approach, to find a way to your business success. 

Your presence in the Digital world can be increased by different tools they opt for, by social media marketing, Public Relations Marketing, Search Engine Optimisation, influencer marketing, web and app development, digital media buying, online reputation management, and many more

They guarantee to be the top SEO Company in Delhi NCR, as these companies have come a long way. Client satisfaction is of the utmost importance and there are other core objectives, by creating an online platform through which companies can make huge profits, by SEO optimization.

 

Why choose us as the best SEO company in Delhi NCR? Does it help your business to grow?

If you have to grow your business, then one has to show the product to the customer which means, the customer should know or have knowledge about your business. There may millions of businesses functioning on websites of which only a few are known to the users. Choose an SEO company to handle your business, it works on strategy with goals and deadlines. 

As the best SEO company in Delhi NCR will try to improve the website’s visibility through which your business gets more visitors. This means that the SEO is getting more leads on every click, it does not allow even one click to get waste. Every user that visits the website gets to see the face of your business and thereby has the knowledge and is an immediate lead.

Every user is thoroughly scrutinized by these managers and monitored regularly to find the favorite pages frequently visited. We use powerful tools for generating leads and push them towards sales. Without anyone handling your website and business, it cannot catch a pace with the highly competitive market. A user that is not attended, may be too difficult to find again.

Maximize profits with help from the Best SEO Company in Delhi NCR

  • They give Full support to the customer
  • Provider monthly Action Plan
  • They create activities such as blogging, product videos, podcast, videography which sticks to the mind of the users.
  • Creates a link between the user and your business
  • Tries to harvest ideas to get the best output 

You can also do your research on the Top SEO company in Delhi NCR, do proper homework to find the right company that would fit your bill. It is essential to take reference and do your checklist.

Any business cannot get successful by some Fairy Tale magic, it needs to be supported by continuous relentless hard work through SEO Optimisation by these Unstoppable intellectual experts who have a mastery over their work and definitely will give mind-blowing results.

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Brand Visage Communications Receives First Clutch Review: Five Stars On All Metrics

Tuesday, May 4th, 2021

At Brand Visage Communications, we help businesses grow their brand online through effective Marketing solutions. We make brands stand out from the noise and clutter online with our innovative approach and deliver creative and digital solutions that translate to positive results. Our ROI-focused marketing strategies are like a “Midas touch” to campaigns.

With over 10 years of experience, we have worked with over 250 clients and provided holistic branding and advertising. We offer PPC/SEM campaigns, web development, Social Media Marketing, PR and influencer marketing, branding, e-commerce management, SEO services, and more. Headquartered in New Delhi, India, we have worked with over 250 startups and large corporations from all over the world.

Recently, we received our very first review on Clutch. A B2B ratings and reviews firm in the heart of Washington, D.C., Clutch connects businesses with the best-fit agencies and consultants they need to tackle their next big business challenge. Clutch covers hundreds of different services, from IT to advertising and marketing.

The review was about our work with a Finance company. To increase their leads, we helped them improve their website’s SEO performance. We worked on relevant keywords to draw more traffic to the site. After conducting a site audit, we used the latest techniques and strategies and made sure that their website is optimized for search engines. We gave the client monthly reports about our progress. 

The campaign was a success — the client ranked well for targeted and even non-targeted keywords, despite the continuous changes in search engine algorithms. They praised our responsiveness, communication, and efficient workflow. The client was pleased to have received expert work and outstanding customer service for an affordable price.

We are happy that for our first Clutch review, we received five-star across all metrics.

Additionally, we have been named by Manifest as a top search marketing agency. The Manifest is a research and reviews website that compiles and analyzes industry data, serving as a business resource for innovators, entrepreneurs, and small and mid-market businesses. To have been included in their list is a huge distinction we are proud of. 

We are thankful to everyone who took the time to review our work. Your feedback helps us improve our services, and it inspires us to work harder. With such a glowing review, we also feel validated that our efforts lead to results.

Do you need help with your digital marketing efforts? Contact us today, and let’s discuss the many ways we can help your business grow.

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The Complete Guide to Social Media Marketing

Tuesday, December 22nd, 2020

Social media and the relationship we have with it is one of the defining features of our generation. We spend a substantial amount of time scrolling through platforms like Instagram, Facebook, and Twitter, and it is fair to say that the influence of social media in our lives is quite profound. Be it our relationships or our professional and social engagements; many aspects of our lives are now deeply intertwined with social media. 

It is only natural that businesses from around the world see social media as a big opportunity and they have, therefore, invested heavily in leveraging this medium. Social media marketing is now a norm in the field of advertising and most brands and businesses have a social media presence which they use to engage with their audience. 

This medium has enabled marketing professional with many interesting tools and techniques and has allowed them to engage with their audience like never before. Digital marketers have realized that well planned social media campaigns are something that has many advantages. 

Social media marketing, however, is a vast subject and one needs to have a holistic perspective to make the most out of this medium. With this Guide, we have attempted to give you a snapshot of what social media marketing is all about, what are its benefits, and how you plan an effective social media campaign. 

So let’s begin! 

What is Social Media Marketing?

Social Media Marketing is that part of Digital advertising that lets you use various social media platforms to achieve marketing objectives. 

By using various paid and organic methods on social media platforms like Facebook, Instagram, Twitter, and Linkedin, etc you can engage with your target audience and try to achieve marketing objectives like boosting sales, increasing brand awareness, finding new customers, etc. 

Now that we have defined what Social Media Marketing means, let us now dive into how it can be beneficial for your business. 

Benefits of Social Media Marketing 

  1. Brand Awareness 

Of the many digital marketing methods available, Social Media Marketing is arguably the best way to generate brand awareness. All you have to do is to create a social media profile of your business and then promote it using various paid and organic techniques. With a comprehensive social media strategy, you can reach out to a large audience and make your presence in the market. 

With the help of Social Media Marketing, even small brands and start-ups can hope to increase their brand recognition. With an effective strategy they can, they can engage with their target audience better and even compete with big companies in their industry. 

  1. Better engagement with the audience 

Social Media is an interactive medium, and unlike TV or newspaper adverting, you can communicate with your audience and customers through social media. This allows you to build a deeper relationship with your audience, and also understand their needs better. Your customers and audience can also use platforms like Facebook, Instagram, and Twitter to give their feedback and reach out to you for any issues related to your product or services. 

One of the challenges, however, in social media is that you need to be careful about negative publicity. It is an open forum in which both appreciation and criticism flow freely. It is generally recommended that companies invest in Online Reputation Management (ORM) from the very beginning so that they are well prepared for any publicity crisis. 

  1. Brand Loyalty 

With the help of an effective social media marketing strategy, even niche brands that have a small market footprint can create a community of staunch followers. You will witness that there are many fashion and beauty start-ups, which have successfully used Instagram to market their brands and gather brand advocates. The youth especially relates to and appreciates brands that use social media to engage with them. 

  1. Driving Sales

The Digital Marketing method that is generally associated with driving sales is Search Engine Optimization, but these days’ social media is also being used effectively to generate leads and drive sales. With the advent of Social commerce, many companies can use social media platforms like Facebook and Instagram to directly sell their products. 

Apart from the core benefits discussed above, there are many other advantages of Social Media Marketing like better search engine performance, cost-effective advertising, and increased website traffic, etc. But, without the right social media marketing strategy, none of these benefits can be realized. Here is a simple process that can help you develop an effective social media strategy for your business. 

Creating a Social Media Strategy  

  • Define your goals

The first step of charting a social media strategy is to define what you wish to achieve by marketing through social media. Your objectives could be anything from driving sales, to increasing brand awareness or increasing followers, etc. Defining the goals will let you choose the right platform (Facebook, Instagram, Twitter, etc.) and also help you figure out the activities that will work on those platforms. 

  • Identify your target audience 

Without figuring out your target audience first, you’ll not be able to develop the right content for your social media profile. Once you understand the ‘buyer persona’, you will be able to identify what they find appealing and what kind of content will keep them engaged. 

  • Observe your competitors 

By checking out the social media profiles of your competitors you can get a sense of what is working for them and what differentiating factors you need to create. You can get some inspiring content ideas from your competitors and also identify opportunities that they may have ignored. 

  • Create content and a content calendar

Once you are done with the research part, the next thing is to get to the creative work and start developing attractive and engaging content. Apart from creating the content, you also need to schedule the posts and ads; for which you can use marketing tools like Hootsuite and Sprout Social, etc.

  • Evaluate your strategy 

You need to determine whether the goals that you had defined in the beginning are achieved or not. And, for that, you need to track the performance of your social media campaigns. Metrics such as engagement, impressions, shares, and mentions, etc can help determine whether your social media strategy is a success or otherwise. 

To conclude… 

Social media is a dynamic medium in which creativity and innovations are the norms, and if you can keep up with this fast-changing environment, social media marketing can prove to be a tool like none other. 

Also, Read: SMART SOCIAL MEDIA TIPS 2020

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